The Development of the International Book Trade, 1870-1895: by A. Rukavina

By A. Rukavina

A world alternate emerged among 1870-1895 that included the movement of books between international locations all over the world. A historical past of the social community and choose brokers who bought and allotted books abroad, this research demonstrates brokers more and more considered the realm as a negotiable, attached process and books as transnational commodities.

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While providing a history of Robertson’s London agency in this chapter, I also analyse Petherick’s letters regarding the growing interest of publishers in the Australian colonies and in other overseas markets for English-language books. Robertson and Petherick capitalized on the central location of the London agency and on the firm’s existing Australian distributing networks in order to position themselves as important figures in the social network with whom larger British publishers needed to work in order to expedite the sale of their books overseas.

Deleuze and Guattari’s rhizome is itself reterritorialized in this chapter as I borrow the idea of a rhizome and develop a social network model. A social network with its principles of connection, multiplicity, and rupture is ideally suited to understanding and untangling the complex history of the international book trade at the end of the nineteenth century. com - licensed to Universitetsbiblioteket i Tromso - PalgraveConnect - 2011-03-13 Social Networks 31 The Development of the International Book Trade rethink how participants in print production and circulation are conceived.

Most notably, Petherick wrote a letter to the British trade journal The Bookseller seeking to position Robertson as the primary distributor in the Australian colonies. Petherick defended the firm and stated that ‘Mr. ’21 He wrote to his father that he did not want Robertson to feel threatened by William Robertson’s scurrilous attacks and close a business that had in the past year ‘opened up accounts with Paris Publishers. 23 His employer’s actions in opening an office in the city were an attempt to overcome the limitations of running a business that required British publishers to increase and improve the shipments of books to a neglected corner of the Empire.

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